Executive Development Programme in Service Design Strategy Frameworks

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The Executive Development Programme in Service Design Strategy Frameworks certificate course is a career advancement opportunity that equips learners with essential skills in service design strategy. In today's experience-driven economy, there is a growing demand for professionals who can design and implement effective service strategies that meet customer needs.

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This course provides learners with a comprehensive understanding of the service design thinking process, customer journey mapping, prototyping, and service blueprinting. Through hands-on learning and real-world examples, learners will gain the skills to lead service design projects, drive service innovation, and improve customer experiences. This course is essential for professionals in service design, product management, marketing, and customer experience roles who want to advance their careers in a rapidly changing industry. By completing this course, learners will earn a certificate from a reputable institution, demonstrating their expertise in service design strategy frameworks and their commitment to continuous learning and career development.

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โ€ข Service Design Thinking: Introduction to the principles and methods of service design thinking, with a focus on understanding customer needs and creating exceptional service experiences.
โ€ข Customer Journey Mapping: Techniques for mapping the customer journey, identifying pain points, and creating opportunities for service improvement.
โ€ข Service Blueprinting: Methods for creating detailed visual representations of services, including all touchpoints, processes, and systems, to identify areas for improvement.
โ€ข Co-creation and Collaboration: Strategies for involving customers, employees, and partners in the service design process to ensure alignment and buy-in.
โ€ข Prototyping and Iterative Design: Techniques for quickly creating and testing prototypes, gathering feedback, and refining service concepts.
โ€ข Service Innovation: Approaches for driving service innovation, including identifying emerging trends and technologies, and developing new service concepts.
โ€ข Measuring Service Quality: Metrics and frameworks for measuring service quality, including customer satisfaction, loyalty, and advocacy.
โ€ข Organizational Change and Adoption: Strategies for driving organizational change and adoption of new service designs, including communication planning, training, and support.
โ€ข Service Design Strategy: Frameworks for developing a service design strategy, including aligning service design with business objectives, managing resources, and measuring impact.

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EXECUTIVE DEVELOPMENT PROGRAMME IN SERVICE DESIGN STRATEGY FRAMEWORKS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
UK School of Management (UKSM)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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