Executive Development Programme in Competitive Intelligence Strategies & Frameworks
-- ViewingNowThe Executive Development Programme in Competitive Intelligence Strategies & Frameworks is a certificate course designed to empower professionals with the skills to analyze market trends and competitors effectively. In today's fast-paced business environment, the ability to gather, analyze, and use competitive intelligence is crucial for strategic decision-making and long-term success.
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โข Competitive Intelligence Fundamentals: Understanding CI, its importance, and ethical guidelines
โข Intelligence Gathering Techniques: Primary & secondary sources, OSINT, HUMINT
โข SWOT Analysis & PESTLE Analysis: External environmental scanning & internal assessment
โข Porter's Five Forces: Industry analysis & competitive positioning
โข Scenario Planning: Anticipating future changes & strategic decision making
โข Competitive Intelligence Tools: Utilizing technology for CI, including software & platforms
โข Strategic Decision Making: Leveraging CI for informed decision making
โข CI Program Management: Building, implementing, & maintaining a successful CI program
โข Competitive Intelligence Reporting: Communicating CI findings effectively
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