Masterclass Certificate in Competitive Intelligence Competitive Positioning
-- ViewingNowThe Masterclass Certificate in Competitive Intelligence & Competitive Positioning equips learners with essential skills for strategic decision-making and career advancement. This course focuses on the importance of competitive intelligence, providing a comprehensive understanding of how to analyze market trends, competitors, and customer needs to gain a competitive edge.
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โข Competitive Intelligence Fundamentals
โข Gathering Intelligence: Primary and Secondary Sources
โข SWOT Analysis and Competitive Positioning
โข Understanding Market Trends and Competitor Strategy
โข Analyzing Competitor Weaknesses and Strengths
โข Intelligence Tools and Technology: Best Practices
โข Crafting a Competitive Intelligence Action Plan
โข Communicating Findings: Reports and Presentations
โข Ethical Considerations in Competitive Intelligence
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