Professional Certificate in Employee Advocacy Change Techniques

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The Professional Certificate in Employee Advocacy Change Techniques is a comprehensive course designed to empower learners with the essential skills needed to drive change and foster a culture of advocacy in the workplace. This course is of paramount importance in today's business landscape, where companies are increasingly recognizing the value of employee advocacy in building brand reputation, driving customer engagement, and enhancing overall business performance.

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With a strong emphasis on practical skills and real-world application, this course equips learners with the tools and techniques needed to drive employee advocacy programs, manage change initiatives, and communicate effectively with stakeholders at all levels. Learners will gain a deep understanding of the key principles of change management, employee engagement, and social media advocacy, and will develop the ability to design and implement effective advocacy programs that deliver tangible business results. In an era where digital transformation and social media are reshaping the way we do business, this course is a must-have for anyone seeking to advance their career in organizational change, HR, marketing, or communications. By completing this course, learners will not only gain a valuable professional credential but also acquire the essential skills needed to succeed in today's fast-paced and constantly evolving business environment.

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โ€ข Unit 1: Introduction to Employee Advocacy
โ€ข Unit 2: Benefits of Employee Advocacy
โ€ข Unit 3: Building an Employee Advocacy Program
โ€ข Unit 4: Change Management Techniques for Employee Advocacy
โ€ข Unit 5: Overcoming Resistance to Change
โ€ข Unit 6: Engaging Employees in the Change Process
โ€ข Unit 7: Measuring Success in Employee Advocacy Programs
โ€ข Unit 8: Best Practices for Sustaining Change in Employee Advocacy
โ€ข Unit 9: Legal and Ethical Considerations in Employee Advocacy
โ€ข Unit 10: Case Studies of Successful Employee Advocacy Programs

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PROFESSIONAL CERTIFICATE IN EMPLOYEE ADVOCACY CHANGE TECHNIQUES
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UK School of Management (UKSM)
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05 May 2025
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