Executive Development Programme in Design Thinking for Customer-Centric Design Thinking Strategies
-- ViewingNowThe Executive Development Programme in Design Thinking for Customer-Centric Strategies is a certificate course that empowers professionals with essential design thinking skills to create customer-centric solutions. In today's competitive business landscape, there is an increasing demand for leaders who can understand customer needs and translate them into innovative products and services.
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⢠Introduction to Design Thinking • Understanding the core principles and processes of Design Thinking, including empathy, ideation, and experimentation, and how they can be applied to create customer-centric solutions. ⢠Customer Research • Identifying and understanding customer needs and pain points through ethnographic research, interviews, and observations. ⢠Idea Generation • Generating and prioritizing innovative ideas through techniques such as brainstorming, sketching, and prototyping, with a focus on creating customer-centric solutions. ⢠Prototyping • Building and testing low-fidelity prototypes to gather feedback and iterate on solutions, emphasizing hands-on experience with prototyping tools and techniques. ⢠User Testing • Conducting user testing to validate and refine solutions, with a focus on collecting and analyzing qualitative and quantitative data. ⢠Design Thinking for Agile • Integrating Design Thinking practices into Agile methodologies for efficient and effective product development. ⢠Design Thinking for Service Design • Applying Design Thinking principles to service design, with a focus on creating seamless and delightful customer experiences. ⢠Design Thinking for Business Strategy • Using Design Thinking to inform and drive business strategy, with a focus on creating customer-centric products and services that meet real needs and generate value. ⢠Scaling Design Thinking • Implementing and scaling Design Thinking practices across large organizations, with a focus on creating a culture of innovation and customer-centricity. ⢠Case Studies • Exploring real-world examples of successful Design Thinking applications in various industries, with a focus on the impact and outcomes achieved.
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