Global Certificate in Public Relations for Advocacy Impact
-- ViewingNowThe Global Certificate in Public Relations for Advocacy Impact is a comprehensive course that equips learners with essential skills for successful careers in public relations and advocacy. This program emphasizes the importance of strategic communication, digital media, and crisis management in creating effective advocacy campaigns.
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⢠Public Relations Fundamentals: Understanding PR principles, stakeholder communication, and media relations
⢠Advocacy and Public Affairs: Advocating for causes, policy changes, and social issues
⢠Strategic Communication Planning: Developing and implementing PR strategies and campaigns
⢠Media Production and Storytelling: Creating compelling content, visuals, and multimedia for advocacy
⢠Digital Public Relations: Leveraging social media, online tools, and digital platforms for advocacy
⢠Crisis Management and Issue Response: Navigating crisis situations, managing issues, and maintaining reputation
⢠Global Public Relations Ethics: Adhering to ethical guidelines and best practices in international PR
⢠Measurement and Evaluation: Evaluating PR effectiveness, impact, and ROI
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