Certificate in Advocacy Campaign Public Relations
-- ViewingNowThe Certificate in Advocacy Campaign Public Relations is a comprehensive course designed to empower learners with the skills necessary to drive impactful advocacy campaigns. This program emphasizes the importance of strategic communication, media relations, and community engagement in shaping public opinion and influencing policy decisions.
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⢠Unit 1: Introduction to Advocacy Campaign Public Relations
⢠Unit 2: Identifying Stakeholders and Target Audiences
⢠Unit 3: Crafting Key Messages and Messaging Strategies
⢠Unit 4: Media Relations and Press Releases
⢠Unit 5: Digital Public Relations: Social Media and Email Campaigns
⢠Unit 6: Event Planning and Management for Advocacy Campaigns
⢠Unit 7: Measuring Public Relations Campaign Success and ROI
⢠Unit 8: Ethical Considerations in Advocacy Campaign Public Relations
⢠Unit 9: Building and Maintaining Coalitions and Partnerships
⢠Unit 10: Case Studies: Successful Advocacy Campaigns
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