Global Certificate in Branding Essentials: Strategic Positioning
-- ViewingNowThe Global Certificate in Branding Essentials: Strategic Positioning is a comprehensive course that emphasizes the significance of branding in today's business landscape. It is designed to equip learners with the essential skills required to create and manage powerful and effective brands.
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Unit 1: Introduction to Branding Essentials
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Unit 2: Understanding Brand Positioning
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Unit 3: Conducting Market Research for Brand Strategy
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Unit 4: Identifying Target Audience and Customer Personas
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Unit 5: Analyzing Competitor Brand Positioning
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Unit 6: Defining Unique Selling Propositions (USPs)
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Unit 7: Crafting a Compelling Brand Story and Messaging
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Unit 8: Implementing Brand Positioning Across Channels
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Unit 9: Measuring and Evaluating Brand Positioning Success
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Unit 10: Future Trends and Innovations in Brand Positioning
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